Lifestyle
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Holiday Showcase: Zing Toys Fly High
Zing Toys are getting our kids up and active! At the Time to Play Holiday Showcase, I was introduced to the ZeeBeez®, $2.99 spin, pop and catch toy that jumps up to 6 feet! Kids turn the ZeeBeez inside out and spin it as it drop flat on the ground. Get ready to catch as it pops up in the air. It is a great toy with no batteries! With the amazing price, it’s the perfect Christmas stockings stuffer! Next, I was introduced to the Air Storm Z-Curve Bow™. For under $20, your child (recommended age 8 and older) blasts targets from over 125 feet! The Z-Curve Bow is the ultimate in long-range foam archery. Your…
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Holiday Showcase: StoryBots
You may recognize hilarious political videos of brothers Evan and Gregg Spiridellis as the creative faces behind JibJab. As the years have gone by, they have established new roles – daddy! At the recent Time to Play Toy Showcase, I was able to talk to this duo where they introduced me to their new venture, StoryBots™, a multi-platform entertainment property for kids and parents. “We see how technology is radically changing the way kids engage with content in our own homes,” said the Spiridellis brothers. “Our kids don’t watch TV. They watch Netflix on the iPad. We’re fired up to use technology not only to distribute children’s entertainment, but to reinvent…
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Beware of Astroturfing!
This blog post does not constitute legal advice. Astroturfing occurs when an organization or individual presents information or opinions on a subject without disclosing that they have been reimbursed for their statements in an intentional effort to give the appearance of an organic source. After reading article on Social Fresh’s blog called, “What the heck is astroturfing and why it matters to your business,” it made me think. I would like to set the record straight in particular with regards to what is astroturfing on personal and business blogs. In 1980, the Federal Trade Commission (FTC) published “the Guides,” a set of guidelines that establish what is and isn’t astroturfing.…
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Holiday Showcase: Disney Consumer Products Brings Cinderella to Life for All Ages
Disney has opened their vault and released Cinderella Diamond Edition on Blu-ray™ this past week. Disney Consumer Products (DCP) has captured the grace and poise of Cinderella in a new collection of products for kids AND adults. Starting from youngest and finishing to wisest, here’s a list of items for princesses of all ages: For the Little PrincessStride Rite is inviting your little princess to the ball in The Stride Rite for Disney Princess collection ($42 to $46). All three silhouettes capture the essence of the beloved Disney princess through silver and blue tones, sparkle and an adornment of jewels. The collection is available in stores and online at striderite.com/disneyprincess in sizes 8.5 to…
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Holiday Showcase: Moose Toys Creates Trash for Boys and Gems for Girls
This holiday season, Moose Toys introduces a new product lines for girls, including Blingles™, gem stickers to add “bling” to their accessories. I can see the posh girl adding some SPARKLE to her Nintendo 3DS, notebook, well the list goes on. 😉 Sure to shine atop girls’ holiday wish lists, Blingles is available at Toys“R”Us® and other select toy retailers nationwide ranging from $9.99 to $19.99. To “bling to life” their favorite accessory in a few simple steps, girls choose an included design template, lay the clear gem mat on top of it, and match the gems to the template using a specially designed gem pen. Then, with the included…












