Microsoft opened its newest and largest store in the nation last weekend, November 8, 2014 in NorthPark Center in Dallas. The opening marked the 106th Microsoft store and the 10th in Texas. “NorthPark was a place we have wanted to be in for a long time,” said Store Manager Mike Williams. “We just couldn’t find the right deal but right now is the perfect time to be here.” The 5,323 square foot store is located between Nordstrom and Macy’s and not too far from the Apple store.Thousands of people were lined up early Saturday morning for the official grand opening ceremony that started at 9:30 a.m. on Saturday. The first 2,500 people in line for the ribbon cutting ceremony received a pair of tickets to see Tim McGraw and The Band Perry perform live at 1PM. Some people camped out in the mall’s parking lot in order to be the first 100 in line to win a Meet and Greet with performer Tim McGraw prior to the concert.On hand for the opening ceremony were Microsoft Corporate Vice President of Windows Phone Darren Laybourn and Dallas Mayor Pro Tem Tennell Atkins. As part of the grand opening, Microsoft donated a software grant to community organizations more than double the size of its usual amount. The company’s technology grants totaled $2,125,000 and checks were presented to representatives from the following organizations:
- Perot Museum of Nature and Science – $700,00
- Communities Foundation of Texas – $250,000
- American Heart Association – $1,000,000
- Big Thought – $125,000
- Make-A-Wish of North Texas – $1,000,000
The store offers an assortment of products including Windows 8.1 desktops, tablets, laptops, Windows Phone devices, Xbox One, Office 365, Surface Pro 3, and W HP’s Sprout. Also available are Microsoft Surface Pro 3, a PC with built-in project screen and touch pad, only available in 20 of Microsoft’s stores, and Microsoft’s Band, which has various capabilities including GPS, heart rate monitoring and sleep quality tracking. The latest smartphones including Microsoft’s Lumia line and Blu Win HD, which can load SIM cards from two different carriers are available.The store has a living room area, where shoppers can play with the Xbox One and try various demos, a theater, which is designated for business training sessions and special events, and its answers desk, where customers can go to check out or find more information. The store’s 51 employees have received at least four weeks of training and will keep learning from two or more teacher staffers in each store. Customers can receive service, get recommendations and receive help with PC setups. The store also offers free computer tune ups and free virus removals.
Since 2009 when Microsoft opened their first store in Scottsdale, Arizona they have opened 104 retail locations in 189 countries worldwide. They have welcomed more than 400 million customers to their full line and now count Dallas as one their newest and premier locations!